LA JOLLA, Calif. – UC San Diego has partnered with Core Values California (CVXCA), a Southern California-based aquatic apparel and gear brand, t as the official aquatic gear sponsor for both the Men's and Women's Water Polo programs beginning with the 2026 season.
Under the agreement, CVXCA will supply the Tritons' varsity men's and women's water polo teams with premium game suits and competition caps, as well as a full complement of deck-ready performance apparel including robes, towels, and other essentials. The partnership extends beyond equipment, featuring collaborative content initiatives that share both CVXCA's and UC San Diego's core philosophies of performance, teamwork, and integrity.
"CVXCA was founded on the belief that athletes deserve gear designed by athletes- gear that performs at the highest level and stands up to the demands of elite competition," said Patrick Tio, Co-Founder of Core Values California. "Partnering with the Tritons, a program with a rich competitive tradition and an unwavering commitment to excellence in and out of the pool, is a natural alignment for us. We're proud to support these incredible athletes as they represent UC San Diego at the highest levels of collegiate water polo."
Born and raised in the heart of Southern California, CVXCA combines locally manufactured, high-performance aquatic gear with a mission to celebrate individuality, durability, and craftsmanship. The brand's products are designed to hold up through hours of training and competition — from saltwater to chlorine and sunshine — reflecting the rugged demands of top-level aquatic athletes.
"We're excited to join forces with CVXCA as our official aquatic gear partner," said Sarah Lizotte UC San Diego women's water polo coach. "Our teams push themselves every day to excel, and having gear that matches that work ethic makes a meaningful difference. This partnership enriches the experience for our athletes and gives them the tools they need to compete at their best."
In addition to outfitting the Tritons' varsity squads, CVXCA and UC San Diego will collaborate on social media and community-centered content to further spotlight the shared values of teamwork, dedication, and performance that define both organizations.
About Core Values California
CVXCA is a competitive aquatic apparel and gear company rooted in Southern California. Focused on delivering high-quality performance products made domestically under fair working conditions, CVXCA supports athletes of all levels with gear built for competition and crafted for durability and comfort. The brand is minority and female owned, offering a wide range of sizes and custom team options to meet the needs of athletic programs nationwide.
About UC San Diego Athletics
After two decades as one of the most successful programs in NCAA Division II, the UC San Diego intercollegiate athletics program has begun a new era as a member of The Big West in NCAA Division I. The 24-sport Tritons earned 30 team and nearly 150 individual national championships during its time in Divisions II and III and helped guide 1,400 scholar-athletes to All-America honors. A total of 83 Tritons have earned Academic All-America honors, while 38 have garnered prestigious NCAA Post Graduate Scholarships. UC San Diego scholar-athletes exemplify the academic ideals of one of the world's preeminent institutions, graduating at an average rate of 90 percent, the highest rate among public institutions in NCAA Division I or II. For more information on the Tritons, visit UCSDtritons.com or follow UC San Diego Athletics on social media @UCSDtritons.
